Posts Tagged ‘ROI’

The unintended lifetime commitment

By Dan Hallett on March 29th, 2012

When entering a marriage, it’s a bad sign if you start planning your exit before vows are ever exchanged.  While many of life’s lessons extend to the world of investing, the exit strategy is a notable exception.  Unlike in marriage, investors...

Fund company marketing in high gear

By Dan Hallett on March 2nd, 2010

RRSP sales are shaping up to be rather sluggish.  And with financial markets getting a bit jittery, it’s no surprise that the fund industry’s marketers have shifted into high gear.  Here are two of the marketing initiatives that...

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